savage not sorry
To help create even more buzz around her second Savage x Fenty fashion show, Rihanna and her team tapped Mojo Supermarket to create their ~spiciest~ social campaign to date #SavageNotSorry. Knowing the bias of Instagram’s algorithm to censor real, curvy, confident bodies, we decided it was time somebody flip the script, beat them at their own game, all while showing just how unapologetic the brand really is. Because this isn’t sensitive content, this content is hot af.


RECOGNITION
Webby Winner - Social, Events 2021
Webby Winner - Social, Diversity & Inclusion 2021
Webby People’s Voice Winner - Social, Performance & 2021